I chose the Smart Water logo based on several reasons. While the image itself is very basic with the brand name placed inside a drop of water, it is very easily recognizable. The contrast of the white text within the blue droplet allows for it to be seen and recognized by the consumer at a distance, thus giving the product that much of an edge over the competitors products. Also the image of the droplet of water, while being simple, gets the idea across easily and allows for the consumer to know what the product is. It goes to show you that your logo doesn't have to be some complex design for it to be the most effective one.
2. Apple
3. Teavana
4. Electronic Arts
5. Monster
6. Powerade
7. Turtle Beach
8. Logitech
9. Adidas
10. Prismacolor
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